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One of the most important initiatives any organization can undertake is a capital or endowment campaign. A campaign not only serves to solicit needed funds, it should also provide a framework for increased public awareness, a heightened commitment to the institution's goals on the part of staff, volunteers, and donors, and an excellent opportunity to strengthen board and committee structures.


From our experience in managing campaigns, WPO has devoted extensive time and expertise to develop and refine all the "tools" necessary for a successful campaign effort.  We have also developed specialized materials covering every aspect of capital and endowment development activities including:


  • Leadership Awareness / Publicity Programs

  • Campaign Structure and Organization

  • Volunteer Recruitment and Orientation

  • Board Development and Utilization

  • Prospective Donor Identification and Research

  • Planned Giving / Estate Gifts Programs

  • Media Relations

  • Case Statement Materials

  • Solicitation Materials / Campaign Brochures

  • Foundation Grant Applications Procedures

  • Grant Writing

  • Government Grant Applications

  • Campaign Newsletter and Other Communications

  • Computerized Pledge Management System


For additional information on Capital Campaign Management click here to get a copy of our publication 10 Questions to Ask In Hiring A Campaign Firm


Campaign Management

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